Pricing & market intelligence

Benchmarks, spreads and timing so you negotiate from data rather than from the last quote you received.

The problem

Food brands need a clear cost stack and current market benchmarks to protect margin as they grow.

How I work

• Track origin-level benchmarks and spreads continuously, not at contract time.
• Separate the cost stack: goods, packaging, freight, duty, finance, margin.
• Set a walk-away and a target before the call, tied to the benchmark, not to the counterparty.
• Review positions on a fixed cadence so timing decisions are scheduled, not emotional.

What changes

You know your costs, target margin and market position before setting your next offer.